The Story of Stuff
The Story of Stuff was an instant viral success, catapulting Annie Leonard and her message about our materials economy into the annals of internet history stardom.
The video captures the essence of the unsustainable throughput of materials in a linear economy, raising powerful questions about the need to re-think our connection with consumerism, and with each other. As Annie likes to say, the solutions are in flexing our "citizen muscle" first and foremost.
The Story of Stuff and its subsequent "Story of..." shorts have garnered views upwards of 40 million and counting. Produced by Free Range; Executive Producer, Erica Priggen Wright.
Story of Stuff (2007, OFFICIAL Version)